Bake Me Treats’ Barnhizer: Simplifying Business Direction

Gabriele Barnhizer, co-owner of Bake Me Treats in Poland, is coming back strong, along with her husband, Adam. To learn more about Bake Me Treats, check out its website.

What are some ways your business is rebounding from the effects of COVID-19?

COVID-19 forced our transition into a more simplified and streamlined business. We have been rebounding by focusing on our business approach and transitioning to a new, simplified version of Bake Me Treats. We are so happy with this new direction and feel that COVID-19 helped to push our business toward an important next step. Getting to that step feels like a huge victory after all the turbulence. 

What’s been the reaction from customers so far?

Customers were so excited when we reopened to offer curbside pick-up, which was such a great feeling. Now, we’re also open for walk-in business, while continuing to offer a curbside pick-up option. With our new menu, we have been able to focus on what we are really good at. Lately, we have had more walk-in business than ever! 

What impact has the outbreak had on you personally?

My family has stayed safe and healthy during this time, which I am so grateful for. For me personally, the main struggle during this season has been dealing with the effects COVID-19 has had on our business. 

What advice are you sharing with the people you love?

I don’t think I have been sharing advice. I have been looking for a lot of it, though!